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Daniel sanchez cue6/9/2023 Since his arrival in Southern California to set up Chivas USA in 2004, the club has made great strides, setting the all-time standard for corporate sponsorship of an MLS club in its first two years, as well as on-field success. sports landscape.īased in Los Angeles, Cué is a key investor-operator within Major League Soccer, having taken a leading role in MLS/SUM's strategic alliances with Club Deportivo Guadalajara and the Federación Mexicana de Futbol, while also attracting capital investment in MLS by many of Mexico's leading corporations. A visionary business venture of bicultural, binational and bilingual proportions, Chivas USA brings one of Mexico's most powerful brands - and one of most beloved soccer brands worldwide - to the U.S. Antonio Cué Sánchez-Navarro is a lead investor (alongside partner Jorge Vergara Madrigal) of Club Deportivo Chivas USA, Major League Soccer's Los Angeles-based club, the only Mexican-owned team in major professional sports in the United States.
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